MQTT mission is to teach the value of accountability and responsibility associated with Social Media and Tech. Embracing and accepting the diversity of color and cultures. Helping to amplify the value and importance of diversity and inclusion.
Being An HBCU Professor Was Awesome
2004 to 2017
Being an HBCU Professor was one of the best experiences
as a professional educator.
Teaching at Edward Waters College, the oldest HBCU in the
state of Florida.
Not only did I teach Educational Technology,
Social Media and STEAM during the school year,
I had the honor to teach with Black Male Explorers
and other groups in Jacksonville.
Advocating for STEAM Science, Technology, Engineering, Arts Math,
instruction and helping to build learning leaders in the community.
I took my students, those that wanted to come
to WordCamp conferences, community meetings,
Open House at my place of employment
and other venues.
It’s the truth, “It Takes A Village”
Sharing my video to inspire other HBCU instructors.
Click on link https://www.youtube.com/watch?v=a6aY_4i7Hlc&feature=youtu.be
21 Reasons Your Online Content Should Be Dope
William Jackson #MyQuestToTeach
Being dope on Social Media is not a cultural thing,
it is the ability to be comfortable in your digital life
and in your digital skin. As a content creator, digital
diva, thought leader, digital innovator, graphic artist
or even a dope web developer. It means that it is ok
to have fun on the web and to integrate yourself into
your product even on a digital level.
Too many people lose the excitement of creating
content that will be read, viewed, studied, listened to
and watched when they are just writing for themselves.
The pleasure comes in writing for others and sharing
your story. Your audience changes as access and
platforms change, so why not be Dope and Lit, providing
something that brings people to you so you can teach,
inspire, encourage and engage. Share your energies
and your excitement.
SEO (Search Engine Optimization) is not always the ticket,
WOM or Word of Mouth is still important and should always
be a viable strategy to build your followers and participating
in community events.
Search Engine Optimization is computer based, technology
cannot always bring readers. Building relationships and
collaborations are the keys to building and developing a
following, building a Brand and creating a Niche.
As a parent of 2 adult children, 32 year professional educator,
blogger of over 20 year, community mentor, community activist,
speaker on the national and international level, and STEAM
advocate here are my 21 Reasons Your Content Should Be Dope…..
1. To attract diverse readers and viewers. Being diversified
of content is a plus because people connect with what they
like and relate to. How your content relates to their needs and
relevance. Apply learning to real life.
2. Most viewers will be women and they love dope content.
Try not to be boring or repetitive but engaging and even fun.
3. If you want a broad spectrum of followers dope up
your blog with relevant content and graphics that attract.
Visual appeal is very important especially to women.
4.International markets look to promote Dope and Lit
content. They always look for awesome people that
apply their craft and enjoy what they are doing.
5.If your looking to monetize your site and content
expand your dopeness to new markets. Diversification
is the ticket.
6.Hire dope speakers like me to talk on your Podcasts,
talk shows and even television shows.
7.Take plenty of dope photos and video with dope and
lit people. Use your Instagram and Twitter sites to
share and expand your reach.
8. Speak at WordCamps, Bar Camps, EdCamps and
other tech conferences.
9. Always have your business cards available, make
sure there is a dope photo of yourself and have
your “elevator pitch” at the ready.
10. Hire a dope graphic artist to create your dope
logo. People are visual use that to your advantage.
11. Be a sponsor and promoter of community events
in your community to get your name out there.
12. Join the Chamber of Commerce, Better Business
Owners and other dope organizations that are
invested in the community and city.
13. Be a speaker on talk shows to share your
knowledge. Give back, don’t always take.
14. Start your own Podcast with guests and be fancy
with your title.
15. See where you can help your church of ministry
with their connectivity.
16. Take a Social Media class yourself.
17. Offer Social Media classes with certificates
18. Keep your profiles current, relevant and
oozzing with dopeness. Who are you associated
with makes a difference.
19. Take a dope vacation from time to time
to encourage inspiration and meet new people.
20. Embrace diversity in your company and your
21. Network – Network – Network
The Power of Blogging – Opening Dynamic Digital Doorways
by William Jackson @wmjackson
Blogging is a dynamic digital doorway to discovery and social engagements
that are continuously changing. Blog provide a voice to the voiceless and a
platform to tell a story. Traditional processes of communication have changed from verbal exchanges to the infusion of digital tools and platforms that
allow for uninterrupted connections and enhanced exchanges of information.
The tools or platforms range from Vblogging, Podcasting, Instagraming,
Snap-chatting, Vining, Periscope, Voxing, Facebook Live and the list continues to grow. As a past instructor teaching Educational Technology, Social Media and STEAM at a historically Black higher educational institution – HBCU Edward Waters College. The opportunity to teach, expose and bring to
light how powerful tech can be is awesome and a little intimidating.
There is a need for instruction that is tailored not to specific platforms,
but an open discussion of the why Social Media should be implemented
and how to effectively to get students to understand that their career
success is dependent on their gaining knowledge, acquiring resources and networking. As shared by a previous student Crystal Sanders, attending
the class on blogging and technology; “as a future educational leader you maybe required to conduct training’s on a platform or formats using productivity tools and digital tools.” Educators must be able to apply real learning to real relevancy so students know how to apply their thinking. Understanding how to use these tools is very important, each lesson in Educational Technology was designed for you to “think and apply” “in a particular way concerning your area of study.”
The Educational Technology and Social Media course is project based
and develops thought leadership and critical and higher order thinking
that students will need as they begin their new careers. Our society is
a knowledge based society. There is a need for the skills of acquiring information, applying information and understanding the relevancy of information. Students need to understand the application of applying
knowledge, especially to career choices and learning situations.
Blogging is not dead as some people imply. It is transforming to embrace
a digital lifestyle. The growing social engagements that allow for direct communication, local connections that allow for community activism,
mobile ability to communicate on the move and community interaction
that brings people closer together and allows for diversity to unite instead
of divide people.
If students are not taught the power of blogging, building digital platforms
and growing into digital innovators, the ability to be authentic storytellers could be lost, their voices could be drowned in the commercial manipulation
of media and our diverse cultures could be lost in the overall digital Matrix.
The power of blogging strong when words define a Blog, words create a
Niche and word are characteristically adaptable to all situations and circumstances for communication. Sharing stories was once only done by storyteller, blogging is now the storyteller format for digital communication and allows anyone, everywhere, from all walks of life to have a voice and
bring a voice to the voiceless.
Blogging is not dead, nor will it ever die, it will adapt, re-invent itself and
even become scalable to new tools and platforms to share information
that is transformational and empowering.
The New Summer Camps Must Have STEAM and STEM Components
William Jackson, M.Ed. #MyQuestToTeach
New initiatives in education and the increase of hands-on instruction
accompanying a STEM or STEAM model are being used in summer
Engaged and interactive learning is becoming the norm for summer
programs. Youth, teens and young adults attention spans are short
and the window to lay the foundation for learning and comprehension
is sometimes short. There is competition with gaming, social
engagements with Social Media platforms and other digital
The push for gender equality in education still remains out of reach
because mentalities are slow to change concerning the abilities of girls
and women. The affects of socio-economic factors and gender-based
bias are preventing equal opportunities in learning.
A concern that should be addressed is the low female participation in
Science Technology Engineering Arts Mathematics (STEAM) that leads
to be a progression into careers. Worrisome is the lack of girls and
women of color and culture in STEAM majors that lead to high paying
careers and thought leadership.
STEAM prevails many aspects in the catalytic for the achievement
of girls and women in preparation for careers. Education is key,
but the right education is paramount the directs girls and women
in the right direction that is best their-selves. It is crucial for
women and girls to have equal opportunities to contribute
and benefit from STEAM opportunities.
Girls and women participation, achievement and continuation in
STEAM studies is important in classrooms and even more important
during months when summer camps offer hands-on individual
and group instruction. The exposure to new ideas for careers, using
differential instruction, integration of diverse technologies, mentoring
and participating in Professional Learning Networks and communities
adds to the value of Learning Agility.
In Jacksonville alone the growth of STEM, STEAM, STREAM, Coding
and Web Development workshops and programs can be seen from
the Jacksonville Public Library system, the National Council of Negro
Women in partnership with My Quest To Teach
(William Jackson, M.Ed.).
The Arts with Aida Correa of (LoveBuilt Life, LLC), Jacksonville 100
Black Men, the JAX PAL Summer STEAM Program and others.
Monica Timmons of National Council of Negro Women has an
extensive background in web development, coding and digital
technologies, she has a passion for helping youth, teens and
young adults to learn skills they will need for 21st
and 22nd century employment.
The past EYH – Expanding Your Horizon provided STEAM
workshops to girls from 5th grade to 8th grade at University
of North Florida. Women in the diverse fields of science, technology,
engineering, math, business, nano-technology, DNA Mapping,
education and even those of military service, guided girls in
hands-on learning. The girls put on lab coats, googles and gloves
to simulate working in labs to provide a realistic feel to
Girls and women have a right to equal opportunities that boys
have and equitable rights to have resources both hands-on
and digital that allow for maximum engagement. Summer
break should be open opportunities of engagement,
empowerment, collaboration and integration of new
Summer camps expand the learning opportunities and
should apply what is taught in the classrooms and
enhance it even further.
The need especially in communities where youth, teens
and young adults need exposure, mentorship, modeling,
guidance and digital access. Representation does matter
because youth, teens and young adults of color
need to see professionals of color as thought leaders,
digital innovators, content creators and diverse users
of technologies that are cutting edge. One of them is the
saving of Twitter posts and the potential to use this
information against people. Weaponizing information
is the next threat people need to be aware of and
Library of Congress Has Now Archived 170 Billion Tweets https://mashable.com/2013/01/05/library-of-congress-twitter/
STEM and STEAM are only as good as what the participants
put in and get out of it. The level of engagement and relevancy
is vital because the participants need to understand how to
apply their learning and what they will get out of it. Youth,
teens and young adults should not see learning as boring,
dull or difficult, this is a time to experience new things,
new challenges and apply what they already learned in
schools. To be able to take that school knowledge to
Summer time is a perfect time to learn new ways that
tech can be influential and fun. It has to be relevant,
real and easy to apply.
If you have not already done so, please register your kids for an
amazing STEAM event in collaboration with Jacksonville
Public Library – Highlands branch, William Jackson of
My Quest to Teach, Aida Correa of LoveBuilt Life, LLC,
and Monica Timmons of Jacksonville section of NCNW, Inc.
*Discuss STEAM opportunities
*Senior Technology Staff provide knowledge transfer
*CODE through PLAY
*SOCIAL media overview
*Door Prize Give-aways Eventbrite: https://www.eventbrite.com/e/all-kids-can-code-tech-series-tickets-61105350749
HBCU Students Manage Your Digital Content
by William Jackson, M.Ed.
As WordCamp conferences are being held each month of 2019,
as a graduate of South Carolina State University I advocate
for my HBCU peers and family to attend, sponsor, speak,
volunteer and to be engaged in these wonderfully enriching
and rewarding conferences.
Even if HBCU students, faculty, staff and administrators
allow their children to attend the KidsCamp there is
growth potential in to digital business opportunities.
Your content creates a unique voice and digital footprint,
your voice can potentially be heard globally. Blogs can
build a following that may lead to diverse collaborations
on multiple fronts not just in education, but can transfer
to business and commerce.
Content can unite and connect people, creating community
activist and inspiring community activism in real time and on
digital platforms. Digital content can change the narrative
that the media because of its lack of connectedness will
miss understand and cannot relate to cultural conditions.
A growing area seen online is in the music industry where
young men and women that have an aptitude for music can
express themselves digitally. MySpace started years ago on the
premise that the shared passion for music of all genres can
be expressed in one central location. MySpace, the explosion
of using this as a communication tool allowed for the expansion
beyond the foundation of just a media platform.
Facebook, Instagram, Tumblr, Periscope, Vimeo and the list of
interactive platforms to post audio and video is climbing.
HBCU students must be cautious that the very content they post
seeking to increase their notoriety does not take away from
future opportunities of employment, professional advancement
and economic progress.
HBCU students must remember that success in content creation is
intangible, don’t look for numbers of views or hits look for
being influential; driving discussions, creating
opportunities to share ideas and concepts.
Competition should not be a priority to make money, collaboration
can bring sustained change. Who you can connect to in opening
doors to collaborate for projects that can potentially reach
hundreds or thousands and potentially millions.
There is no secrete to making your content go viral, much depends
on posting the right content at the right time that hits people
at that moment where they feel compelled to share and repost.
HBCU students must be passionate and committed. They cannot afford
to be lazy and complacent if they really want to be engaged and active.
They must spread their innovative and creative wings to achieve their
goals because standing still means standing still.
Tupac stated, “nothing comes to dreamers except dreams.”
HBCU students must work hard and never give up on their dreams,
even if family and friends doubt the abilities, intellect, will and
even finances to achieve those dreams. Dreaming of being a content
creator does nothing if there is not content being created.
The ability to transfer thoughts from firing synapses in the brain
to paper or keyboard is a wondrous thing. The mind creating thoughts
from electrical impulses that are based on an infrastructure
of flesh, fluid and functionality.
HBCU students must take opportunity to learn how to direct their
thinking to building and continue to rise as creators and innovators.
Graduations are just weeks away, what content has been created to
promote your ability to be an influencer, to be seen as a innovator
or thought, function and creativity.
William Jackson is a past Professor at Edward Waters College
from 2004 to 2017 where he designed a curriculum that embraced
Educational Technology, Social Media and STEAM.
Preparing students for future careers as thought leaders, problems
solvers, critical thinkers, innovators and content developers.
William blogs about his life experiences as he travels speaking to
youth, teens and young adults addressing issues related to
Social Media, STEAM and WordCamp conferences.
William has 31 years as a public school educator and blogger,
micro-blogger and content developer. He is the Digital Media
Innovator of his Brand – My Quest To Teach
*** The blog can be read by Alexa and Google
To access with Alexa
“Alexa Begin My Quest To Teach” or
“Alexa Launch My Quest to Teach”
To access with Google
“Hey Google, Talk to My Quest To Teach”
“Hey Google, ask My Quest To Teach to
play latest blog post”