Part 2 Weaponizing Information To Control Hearts and Minds

My Quest To Teach

Part 2 Weaponizing Information To Control Hearts and Minds
William Jackson, M.Ed

AK 47 Weaponizing Words
AK 47 Weaponizing Words

Programs on Netflix, NPR, CNN and other sources of information
are showing how information is being created to influence
peoples political, religious and social consciousness. Words are
manipulated to create an emotional attachment so when heard
it is instantly designed either to change the channel, mentally
disconnect and even create anger and hatred.

Conservatism, Progressiveness, Generational, Nationalism,
Multi-cultural, Native, Hispanic, African American,
Bible-belt, Republican, Independent, Democrat and others
already create impressions that influence emotions and
subliminal messages of acceptance, rejections, respect,
comfort, hate, rebellion, and inspire execution of those
feelings to take action in aggressive manners.

The United States has its own form of radicalism in place
that may be hidden behind a smiling face, the symbols that
are in place and who people are secretively associated with.
The use of words expresses ideologies, sympathies and

The levels of engagement and relevancy of information is
vital because the public needs to understand how to apply
their understanding of applied and manipulated information
and what they will get out of it. Youth, teens and young adults
are learning now even if they are not aware of it how they
should react to people, situations, circumstances,and images
based on where the content is coming from.

Recent shootings are showing the power of digital media,
there is power in the human voice. The human voice contains
the powers of life and death – literally. When parents are told to
be careful what they name their children, when families of status
and stature look at the names of their children’s potential mates
and the influence on social status, economic power, political
influence, educational acceptance into elite educational institutions
can be influenced by names. Propaganda can be applied in
the naming of people, groups, families and organizations.

Facebook, Instagram and Tumblr use images, photos and video
to capture the mind, to create emotional attachments and project
potential futures of occurrence and happenstance. This is not new
it has been applied in ads for beverages and food, used to set an
image for automobiles, applied to social gatherings and where people
of socia-economic status should live, breed and grow old. The movie
The Great Hack
should be required watching by higher education students that
are majoring in Political Science, Social Media Management and
similar curriculum’s.

The catalyst for many deceptions, mis-directions, influences,
subterfuge and perceptions of others as historically seen is POWER,

The power in politics, the influence of religion, the engagement of
education and the depth of economic influence to have people
vote in a direction that they “think” is best for them and their
families, but in reality it may take them some place where there
is no escape and their souls have been sold by their votes.

The old story of the Kings New Clothes is being played out in the
political kingdoms globally, like lambs to the slaughter people are
not questioning the overall picture of where are we going in 5,
10, 15 and 20 years. What type of communities will we be in,
will they be culturally diverse or will it be separate, unequal,
divisive, exclusionary and hierarchical?

History will not be able to tell the truth because those in political
power write the history books. Look at Columbus what did he really
discover before he landed on lands that were not lost, but already
inhabited, cultivated, and pioneered. History has many believing this
land was lost, savage and a threat to someone else’s national
security. History is repeating itself in similar ways because we
have not learn from its’ past.

Weaponizing words has a distant echo from Hitler to Castro,
from Stalin the Trump, and other political dictators. In these United
States of America there are echos of human rights violations
against women, children, families of color and cultures.
Segregationist and nationalist language, evasive and diversity
overtones to keep cultural and racial groups separate and blaming
each other as they are pawns in a political process of
lies and deceptions.

The History of Weaponizing Language
By Justin Strawhand 2012

Part 1 Weaponizing Information To Control Hearts and Minds

My Quest To Teach

Part 1 Weaponizing Information To Control Hearts and Minds
William Jackson, M.Ed

Weapons of War
Weapons of War

“Weaponized information is a message or content piece that
is designed to affect the recipient’s perception about something
or someone in a way that is not warranted.”

Weaponizing digital information is a 21st century strategy that
should be considered as the political process heats up in the
run for political offices. The seat of the President is not the only
powerhouse position that needs to be watched.
Senate and House seats are very important because they are
where laws are brought forth, policies and procedures are
created and alliances are made.

The use of Social Media and applying words, phrases, images,
soundbites and videos to create perceptions, mis-directions,
subterfuge and even perceptions of mis-trust and elitism are
applied daily. The power of the digital voice is being heard globally
and controlling minds, emotions and perceptions.

Weaponizing information is not new, but the use of Social Media
has grown since it’s successful application during the Clinton and
Obama administrations. Successes that speak of unity, collaboration,
the value of diversity and inclusion and the perceptions of inclusion
are shared in online chat rooms, in advertisements and with the
help of algorithms to post content on your timeline.

Unfortunately It has been applied at a higher level of disruption,
division, separation and even containing racial overtones and
innuendo in the current administration. Instead of having a
unifying goal it has become separative, divisive and inflammatory
with its’ language usage.

“Propaganda is an example of weaponized information:misleading
or biased information of a political nature that is usually spread
by governments.” Governments have alternative measures for
the use of digital information.

The 21st century of using media besides television and radio
allows for the carpet bombing of Facebook, Twitter and other
social sites to overwhelm people into submission or pacification
to follow the masses. When constantly bombarded by political
advertisements that are geared to specific groups of people
there comes a saturation point where the mind gives up and
surrenders to the powers that be and is placed in a concentration
camp of prisoners to a political party, agenda or re-education

Weaponizing our content to match a specific gender, culture,
generation, race and even religion can be made with a video,
photo, graphic and influenced by musical accomplishment.
People are visual and look for connections, there is a
connection point where people will absorb information to
make it their own. Bringing life to information and bring
it into exhistance.

People are learning that algorithms can be manipulated,
profiles can be analyzed, connections can be linked to send
similar sources to create a dynamic and digital path so
everyone with similar mind-sets are lead down a rabbit hole
of submission and mind control. People are being exposed
to so much information either willingly or unwillingly they are
becoming shell-shocked by the massive bombing of content.

Using targeted systems, the saving of Twitter posts and the
potential to use this information against people should be
disussed as to the rights of free speech. Words have power
and influence as can be seen on Sunday messages in
ministries that service the financial aims of a church, but
not the commission of saving souls and keeping souls saved.

Weaponizing information is the threat people need to be
aware of and guard against. So education programs need
to be in place to teach people how to recognize messages
of hate, racism, division, and hidden agendas that lead to
separate our nation.
Library of Congress Has Now Archived 170 Billion Tweets

A Business Perspective on Social Activism with Social Media and SoLoMoCo

My Quest To Teach

A Business Perspective on Social Activism with Social Media and SoLoMoCo
William Jackson, M.Ed My Quest to Teach – #MyQuestToTeach

William Jackson of My Quest top Teach
William Jackson of My Quest top Teach

A dynamic and engaged opportunity to understand Branding,
creating your Niche as a business owner; the foundation
of understanding the value of digital content in relation to
business and entrepreneurialism.

Applying the So-Lo-Mo-Co Concepts
So-social Lo-local Mo-mobile Co-community uses of Social
Media platforms and tools to share content and collaborate
in dynamic and engaged projects.

Business owners should be engaged with their communities
using digital platforms that are not just used for profits, but to
apply digital tools to build relationships and influence the
thinking of the community. Engagement is key, not to change
the perspectives of the community, but to empower the
community to see what changes need to be made and
providing the resources to create necessary social,
economic and educational improvements so everyone can

In order to have a strong and stable community, businesses
should know the needs of their communities, the challenges
that are present and how they can collaborate with local
schools, ministries and even higher educational institutions.
These connections help build partnership allow for potential
internships to cultivate new talent and new innovators
and employment opportunities for youth, teens and young

Type Writer
Type Writer

Wireless communication infrastructures are important to
build connections that open collaborations and create
connections for social, educational and economic activism.
Building a Brand and creating a Niche for business minded
youth, teens and young adults. Communities are only as
stable and strong as the generations coming up. The
community only grows with the talents and availability of
youth, teens and young adults. The issue with many
communities of color is that children of color lack
exposure and mentor-ships that guide them into innovators,
creators and dreamers. When children cease to dream
this is a dangerous sign that there is a lack of vision and
passion for future creativity and contributes to communities

Social activism in bringing people together for economic
empowerment and building the I and E of Individual
Entreprenurialism. Branding and finding that Niche to
connect with, establish a digital footprint that is relevant
and realistic in the community and city.

Community workshops are important because they will
show that people of color have a vision for their communities
of color. Offering opportunities to teach, mentor, guide and
empower others. Looking at communities across the
nation there are wonderful events going on, but they lack
mentors, experts in fields of STEAM.

Malcolm X

Malcolm X stated,
“We are not fighting for integration, nor are we fighting for
separation. We are fighting for recognition as human beings…
In fact, we are actually fighting for rights that are even greater
than civil rights and that is human rights.”
Malcolm X (Black Revolution)

Do not be scared of these words, but embrace them to
build communities of hope and purpose. Each community
is part of the body of a city, if that community begins to
die or is allowed to die the city itself weakens. Just as a
body that has eroding parts eventually the whole body is

The rights to influence the community on a path of growth,
productivity, inclusion in the economic and political process
is needed if a city is to be the influence for all.

People of color need to learn to be influencers of color so
they can increase the opportunities in their communities and
bring about a mental change of elevation and stability in
growth economically, educationally and even environmentally.
Gentrification happens over time when there is no growth,
no investments and no action to improve a community by
those in the community.

How many opportunities do youth, teens young adults see
men and women of color participate in national and international
events that do not include sports? The careers of the 21st and
22nd century are here, but kids need exposure and opportunities.
They need to participate, attend, value, engage and appreciate
new learning opportunities.

If children only see ONE side of the story they will only stay on
that ONE side. If children only see others that look like them as
labours, lower educated and lower economic status many
will accept this as normal and not try to improve their lives.
Vision is valuable, vision is memorable and vision is

Applying So – Social awareness to change in the community
using digital technologies can reach people and make
those connections. Lo – Local engagement is important
because of the influences of sponsoring, promoting and
gaining the attention of the community. Mo – Mobile technologies
that are growing and adapting for people of color and culture.
To continue to build digital infrastructures that encourage
young minds to enter into STEAM careers and grow beyond
their current economic, educational and social situations.
Co – Communities needs to see people of color that are successful,
growing, educated, employed and engaged in learning and economic

William will be part of a panel discussion at WordCamp Philly speaking
on social engagement with business and entrepreneurship. Aida Correa
will be closing the conference speaking on diversity, incivility and
a the value and importance of community.

Welcome to WordCamp Philly 2019!

Speaker WordCamp Philly
Speaker WordCamp Philly

The Alphabet of Being A Central American Content Creator

The nation of Costa Rica

The Alphabet of Being A Central American Content Creator
by William Jackson, M.Ed.
Twitter @wmjackson
Proud speaker at WordCamp San Jose 2018 and 2019
Volunteering with KidsCamp 2018 and 2019

Costa Rica Flag
Costa Rica Flag

Diversity: embrace the valuable content and the creative
innovation at WordCamp San Jose. Magnify a voice that
should be heard on a global digital scale to inspire thought
leadership and the awesomeness of diversity and inclusion
of the intelligence, intellect, innovation and creativity of the
people of Central America.” William Jackson, M.Ed. 2019

Shared from my passions as a WordCamp speaker, volunteer
and advocate of WordCamp San Jose. Special shout-out to the
WordCamp San Jose 2018 and 2019 organizers, volunteers,
and speakers. Many thanks for inviting Aida and I to speak and
thanks for the blessings of hospitality you have shared with Aida
and I in 2018 and 2019.
The opportunity to share the engagement of content development,
digital innovation and show the beauty of diversity and collaboration.

Pura Vida Costa Rica
Pura Vida Costa Rica

The Alphabet of Being A Central American
Content Creator A to Z
A. Directed to my brothers and sisters in Costa Rica and across
Central America, write as if the world is reading your content and
share your passions and intellect.
B. Write to show the intelligence, pride and beauty of your culture.
C. Your passion should be felt through your writings, photos and
videos. Content is an extension of who you are and your Brand as
a business owner and entrepreneur.
D. Your digital voice should resonate with pride and the cultural
history of the greatness you have.
E. Remember that you’re not just creating for you, you’re creating
and representing your Brand and your community.
F. Your content will inspire generations because it will be forever
posted online in a never-ending digital life.
G. Your content is an investment and invitation to others, be sure
to treat it with respect and cultivate its growth and influence.
H. Intellectual investments are valued, so be sure to invest in your
Brand that promotes growth, respect, honor and cultural love.
I. Remain humble to the power of your content and humble to the
power of your voice.
J. Be authentically authentic about who you are and where you
come from. Your actions represent your community and nation.
K. Embrace the diversity of your community and find common
ground for collaboration and building each new generation.
L. You’re the expert of you… never allow others to define you
or tell your authentic story. Costa Rica and Central America
has a rich history, be sure to share it. PURA VIDA!!!
M. Don’t allow bias or racism to taint or spoil your views of
cultural diversity in your community. Telling a story means telling
through your eyes and experiences to build community.

N. Discover the why of why you write and share your talents with
the youth in your life.
O. The best natural resources of your nation is the children;
create, speak, write, blog, post so growth is abundant in them.
P. Write about the beauty and energy of your land and your people.
Q. Accept the diversity of your nation and your culture, unify and
recognize the Diaspora.
R. Look with different eyes at your environment, use places, people,
smells, sites and experiences to influence your writing. Empower
your voice from the energies around you.
S. Use digital resources to research and learn from great writers,
remember “The storyteller has a different agenda than the emperor.”
Chinua Achebe 2008 Nigerian Writer
T. What Costa Rican and Central American writers should you
know before and after WordCamp? If there are too little then YOU
become the writer that tells a story.
Make a personal list and share at WordCamp.
U. The Danger of A Single Story –
What is your story, your countries story, your cultures story?
V. Write to educate, empower, engage and excite others.
W. Remember your voice has POWER, it can inspire, it can heal,
it can motivate, it can change lives, but it can destroy, bring chaos
and even death. Be wise in using your voice.
X. Think of the legacy you want to create and leave in the world.
Your words will last forever on digital platforms after WordCamp.
Y. Girls and women should have equal opportunities to expand
their abilities and talents. They have the talent to become thought
leaders and spark life-long learning in other girls and women
that will influence generations to come.
Z. Never forget the sacrifices that the elders made so that
generations can continue to rise and be agents of change.

Keep Christ first in all that you do as a culture, community and society.


Twitter: @WordCampSanJose
Hashtags: #WordCampSanJose #WCSJ
William Jackson, M.Ed. #MyQuestToTeach
Aida Correa #LoveBuiltLife
Follow us on #thatwordcamplife

WordCamp San Jose Raising Awareness in Digital Content Creation

Costa Rica Flag
William Jackson, Speaker and Educator
William Jackson, Speaker and Educator

WordCamp San Jose Raising Awareness in Digital Content Creation
by William Jackson and Aida Correa
My Quest To Teach and LoveBuilt Life
Follow us on the hashtag #thatwordcamplife

The global availability of WordCamp and the participation by
thought leaders, journalists, artists, educators, content creators,
developers, graphic designers and coders to name just a few
of the diverse numbers that will attend
WordCamp Costa Rica 2019

WordCamp San Jose sparks a growth in awareness of the
value of digital content that even crosses languages and
cultures. People are empowered to be producers of digital
content that can influence the thinking and influence
that tech has.

The engagement in social issues, political ideologies,
cultural representation and even the betterment of gender
representation is being Blogged, Vblogged, and Podcast
across digital platforms and in the Hispanic culture embracing
not just the United States, but across Mexico, Central and
South America. Aida and I are so humbled
to be speaking at this years WordCamp San Jose and teachers
with the KidsCamp.

Aida Correa, Speaker and Teacher
Aida Correa, Speaker and Teacher

The direction of content creation has gone through adaptation
that allows for content to be applied in commercial, business,
education, commerce and even in agriculture showing that
diverse information can be managed using technology. Youth,
teens and young adults are the future problem solvers, they
need to be trained, mentored and exposed early to be the
thought leaders, creatives, innovators, problem solvers and
intellectuals that will be needed.

Digital content is adaptive and inclusive to text; photos, audio
elements and video. The value of content is its ability to empower
and inspire. To open minds to the potential to reach broader
audiences and open doors to collaboration using diverse digital
There are tools that can build Brands, connect lives that build
businesses and increase national and international collaboration.

San Jose WordCamp 2019
San Jose WordCamp 2019

WordCamp San Jose, WordCamp Nicaragua and WordCamp
Panama  represent the right way to apply thought leadership and
encourage digital engagement. Success is achieved as organizers
follow a strong vision, applied their knowledge, planned strategically
and with the results in mind.

The Kids Camp is well guided, kids from ages 7 to 14 along a
path that involves hands-on learning where story-boarding,
drawing, team-work and digital relevancy to show how
technology can be applied and the benefits of being engaged.

Aida and I were honored to volunteer and help with Kids Camp
as instructors and guide youth to building their content and
posting it online. Observing how the youth worked together
in unity and fun participated in the first KidsCamp in Costa
Rica in 2018, now in 2019 extend the learning.

This first KidsCamp held with over 18 kids involved and
their parents was a great success, the youth created their
own web sites using the tools of WordPress starting their
journeys as digital content creators.
What a great event all around that is building national and
cultural pride.

Costa Rica Flag
Costa Rica Flag

Costa Rica has a future full of information technology
leaders, smart creatives, digital visionaries, innovators
and business owners. They are growing as digital
international influencers. Their growing gender equality
and the value of equitability is seen as women are growing
in careers of digital influence.

WordCamp and corresponding tech conferences are bridging
Central America into positions of regional and global influence
that will open new career choices and opportunities to travel.
The over 700 attendees were the largest WordCamp in Latin
America thus far and 2019 is Sold Out as well. The diversity of
the organizing team makes success represented of some of
the best that Costa Rica has as digital advocates.

This century continues to see tech advancements that affect
the educational, economic, social and business relationships
of millions of people globally. Central America has the potential
to spring forth new generations of digital producers with skills
that will help make the world notice Central America
as a tech hub and digital influencer.

I have often used the TEDTALK from Novelist Chimamanda
Adichie , “The Danger of A Single Story” to show that people
must not allow perceptions to cloud their minds to the
intelligence and innovation of other cultures.

Central America is growing in its regional and global influence,
inspiring  youth, teens and young adults to enter into careers
that provide means to help their nation grow into  worlds of
technology advancement and leadership.

The nation of Costa Rica
The nation of Costa Rica

WordCamp San Jose will continue to grow and create opportunities
for networking,  educational advancement, collaboration in
business, commerce, economics and diversity that allows girls and
women equality and equal standing in the diversity of tech careers.
Aida and I are honored to be invited to speak at WordCamp San Jose,
this honor showed the respect, that digital influencers, thought leaders,
and educators have for each other and the power of global engagement.

Each year WordCamps in Central America will grow and create the means
to inspire unity and collaboration in Central and South America and the
world for Hispanics, Latinas, Latinos across gender and generational lines.

Twitter: @WordCampSanJose #WordCampSanJose #WCSJ
Website for 2018:
Website for 2019: