HBCU Students Manage Your Digital Content
by William Jackson, M.Ed.
Twitter: @wmjackson
As WordCamp conferences are being held each month of 2019,
as a graduate of South Carolina State University I advocate
for my HBCU peers and family to attend, sponsor, speak,
volunteer and to be engaged in these wonderfully enriching
and rewarding conferences.
Even if HBCU students, faculty, staff and administrators
allow their children to attend the KidsCamp there is
growth potential in to digital business opportunities.
Your content creates a unique voice and digital footprint,
your voice can potentially be heard globally. Blogs can
build a following that may lead to diverse collaborations
on multiple fronts not just in education, but can transfer
to business and commerce.
Content can unite and connect people, creating community
activist and inspiring community activism in real time and on
digital platforms. Digital content can change the narrative
that the media because of its lack of connectedness will
miss understand and cannot relate to cultural conditions.
A growing area seen online is in the music industry where
young men and women that have an aptitude for music can
express themselves digitally. MySpace started years ago on the
premise that the shared passion for music of all genres can
be expressed in one central location. MySpace, the explosion
of using this as a communication tool allowed for the expansion
beyond the foundation of just a media platform.
Facebook, Instagram, Tumblr, Periscope, Vimeo and the list of
interactive platforms to post audio and video is climbing.
HBCU students must be cautious that the very content they post
seeking to increase their notoriety does not take away from
future opportunities of employment, professional advancement
and economic progress.
HBCU students must remember that success in content creation is
intangible, don’t look for numbers of views or hits look for
being influential; driving discussions, creating
opportunities to share ideas and concepts.
Competition should not be a priority to make money, collaboration
can bring sustained change. Who you can connect to in opening
doors to collaborate for projects that can potentially reach
hundreds or thousands and potentially millions.
There is no secrete to making your content go viral, much depends
on posting the right content at the right time that hits people
at that moment where they feel compelled to share and repost.
HBCU students must be passionate and committed. They cannot afford
to be lazy and complacent if they really want to be engaged and active.
They must spread their innovative and creative wings to achieve their
goals because standing still means standing still.
Tupac stated, “nothing comes to dreamers except dreams.”
HBCU students must work hard and never give up on their dreams,
even if family and friends doubt the abilities, intellect, will and
even finances to achieve those dreams. Dreaming of being a content
creator does nothing if there is not content being created.
The ability to transfer thoughts from firing synapses in the brain
to paper or keyboard is a wondrous thing. The mind creating thoughts
from electrical impulses that are based on an infrastructure
of flesh, fluid and functionality.
HBCU students must take opportunity to learn how to direct their
thinking to building and continue to rise as creators and innovators.
Graduations are just weeks away, what content has been created to
promote your ability to be an influencer, to be seen as a innovator
or thought, function and creativity.
Resources:
History of HBCU
The history and importance of the HBCU experience
Elwood Robinson | TEDxAugusta
https://www.youtube.com/watch?v=rJwlBVA7GU4
William Jackson is a past Professor at Edward Waters College
from 2004 to 2017 where he designed a curriculum that embraced
Educational Technology, Social Media and STEAM.
Preparing students for future careers as thought leaders, problems
solvers, critical thinkers, innovators and content developers.
William blogs about his life experiences as he travels speaking to
youth, teens and young adults addressing issues related to
Social Media, STEAM and WordCamp conferences.
William has 31 years as a public school educator and blogger,
micro-blogger and content developer. He is the Digital Media
Innovator of his Brand – My Quest To Teach
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